Volvo Mulls China-Made Cars for U.S.
Published on January 13, 2011 by Tycho de Feijter
The new China-based owners of Volvo and the Swedish car maker’s management team are considering exporting Volvos assembled in China to the U.S.—a potentially risky move that might harm the brand’s Scandinavian identity and could make it among the first to bring China-made vehicles to the U.S.
New Volvo Chief Executive Stefan Jacoby said he sees the idea as a way to help his company reduce foreign-exchange risk. Exporting made-in-China Volvos is “one opportunity” Volvo is exploring with China’s Zhejiang Geely Holding Group Co., its new owner, as part of a strategic plan it is preparing for release by March. Via WSJ.