How to Sell a Geely Emgrand in China
Published on April 10, 2012 by W.E. Ning
With almost-naked girls for sure!, dressed in nothing but some ‘traditional-Chinese’ body-paint, Emgrand-logo stickers and some hoopla for their sensitivities. Pics were taken on a local dealer-show in the great city of Harbin up far-northeast in Heilongjiang Province. The professional journalists at the scene took note and likely wrote some hot Emgrand-stories.
This sorta stunts are getting more and more common in China, and we do not complain. Earlier on we saw something similar at a Volkswagen dealer and at a Toyota dealer. Yez, this is a crowded market indeed, car makers always need to find new and innovative ways to get attention.