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Beijing Auto Shenbao D320 debuts at the Guangzhou Auto Show

Published on November 23, 2012 by Tycho de Feijter

Beijing Auto Shenbao D320 debuts at the Guangzhou Auto Show

The Beijing Auto Shenbao D320 debuted at the Guangzhou Auto Show in China, it will be launched on the Chinese auto market early next year. The Shenbao D320 is based on the old Saab 9-5. There will be three engines: a new 1.8 turbo with 174hp, a Saab 2.0 turbo with 206hp and a Saab 2.3 turbo tuned up to 246hp, all mated to a five-speed automatic. Time now for a short history!

Beijing Auto Industry Corporation (BAIC), the parent of Beijing Auto, bought the rights to the old Saab 9-5 and 9-3 in 2009 from General Motors. On the 2010 Beijing Auto Show BAIC debuted the Beijing Auto Works C71. Beijing Auto Works, or BAW, is another subsidiary of BAIC, normally associated with SUV-like vehicles. Then in June 2010 BAIC announced plans to make a limited series of the Beijing Auto (Works was out) C71 EV, an electric vehicle based on the C71.

Nothing came of the EV plans, and after that it became very silent around the Saab-project. Things started to toll again on the 2012 Beijing Auto Show when the Beijing Auto C70G debuted, another take on the old Saab 9-5, this time (re)designed by Fioravanti and much better looking than the 2010 C71. Beijing Auto started testing the C71G and from spy shots from July this year we saw the C71G got a new name: Shenbao D280.

Beijing Auto Shenbao D320 debuts at the Guangzhou Auto Show

Things stayed there until yesterday when we received the first spy shots from the Guangzhou, confirming there was another name change to Shenbao D320, and that is where we are today, Shenbao D320 it is! Design is sharp and still modern, making it hard to imagine the vehicle underneath is almost 15 years old.

Beijing Auto Shenbao D320 debuts at the Guangzhou Auto Show

Interestingly, Shenbao (绅宝) is the old Chinese name for Saab, which changed to a new Chinese name ( Sabo (萨博)) in the late 1990′s. Shenbao is best translated as ‘Gentlemen’s Treasure’ or ‘Gentlemen’s Precious’.

Beijing Auto Shenbao D320 debuts at the Guangzhou Auto Show

The Shenbao D320 arrived at the Guangzhou Auto Show with a new grille compared to the vehicles we saw on the spy shots. Beijing Auto kept this secret well… Compare:

Beijing Auto Shenbao D320 debuts at the Guangzhou Auto Show

The Beijing Auto, then, Shenbao D280 in July. New grille loox like a wing, wing = airplane, airplane = Saab.

Beijing Auto Shenbao D320 debuts at the Guangzhou Auto Show

Interior very neat. Note sporty red stitching on seats. Big screen on the center console. Great design around the gear lever. That bigger:

Beijing Auto Shenbao D320 debuts at the Guangzhou Auto Show

Beautiful! Start button in the center below the lever, right on the spot where the key hole sat on the old Saabs, showing that Beijing Auto knows the history. Gear knob great work too, bit on the shiny side, Beijing Auto logo printed on top.

Beijing Auto Shenbao D320 debuts at the Guangzhou Auto Show

Well, it loox good, has powerful engines and famous DNA. Let’s hope it sells…

3 comments

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  1. dragin- November 23, 2012 Reply

    Launch has been delayed more than a few times, and the badges are still changing. It’s been three years of hard work on this project. Let’s hope that the $200 million dollar investment will pay off for this light truck maker, as it makes the big transition.

  2. anon- November 24, 2012 Reply

    Very encouraging. Worth remembering that this will in time just be one of a large range of vehicles under the Beijing marque so it isn’t the be-all-and-end-all but it’s a good start.

  3. Article: Former Saab Performance Team to help BAIC with introduction of Shenbao D320- December 14, 2012 Reply

    […] Posted by rpiereck What's under the hood? Does it have an H-series engine with Trionic 7? Beijing Auto Shenbao D320 debuts at the Guangzhou Auto Show | CarNewsChina.com – China Auto News There will be three engines: a new 1.8 turbo with 174hp, a Saab 2.0 turbo with 206hp and a […]

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