Germany’s Big Three in China; Audi wins Again, Mercedes-Benz loses more
Published on July 23, 2013 by Joey Wang
China sales numbers of the German Three over the first six month of 2013 have just arrived, showing Audi is the big winner and Mercedes-Benz a small loser. The numbers are sales-totals for the brands, including sales of locally made cars and sales of imported cars.
Audi sold 228.139 cars, up 17.7% compared to the first six month of 2012. BMW sold 170.730 cars, up 15.7%. Mercedes-Benz lags far behind and continues to lose in China, it sold only 98.941 cars, down 0.5%.
Audi was helped by strong sales of the locally-made Audi A4L and Audi Q5. BMW was helped by strong sales of the locally-made BMW 3Li. Mercedes-Benz was hampered by weak sales of the locally-made C-Class and E-Class. The only plus for Benz was the locally-made GLK which over the first six months accounted for almost 40% of sales for the Beijing-Benz joint venture.