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Toyota to launch new sub-brand in China in 2015

October 19, 2014 by Tycho de Feijter

toyota-leahead-china-1

Toyota will launch a new sub-brand in China in 2015, it will be positioned under the Guangzhou-Toyota joint venture. The new sub-brand will be called Lingzhi (领志) in Chinese and Leahead in English. Leahead stands for ‘Leap Ahead’. The brand will focus on cheap electric cars aimed at young and hip car buyers in China.

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Toyota Levin will be launched on the China car market on July 28

May 20, 2014 by W.E. Ning

Toyota Levin will be launched on the China car market on July 28

The Toyota Levin sedan will be launched on the Chinese auto market on July 28, giving Toyota an extra entry in the lucrative compact sedan segment. Price will start at 107.800 yuan and end at 159.800 yuan. The Toyota Levin is based on the E170 Toyota Corolla, and design-wise close to the North American Corolla.

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Toyota China sales up 12.4% in April

May 12, 2014 by Tycho de Feijter

Toyota China sales up 12.4% in April

Toyota’s China car sales were up 12.4% in April compared to the same month last year. Toyota and its two local partners sold 85.800 vehicles. That followed a 19 percent year-on-year rise in March and a 43.1 percent rise in February.

In the first four months of the year, Japan’s biggest automaker sold 313,800 vehicles, up 20.2 percent from a year earlier.

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Toyota Levin & Toyota Corolla debut on the 2014 Beijing Auto Show

April 21, 2014 by Tycho de Feijter

Toyota Levin & Toyota Corolla debut on the 2014 Beijing Auto Show

The new Toyota Levin (top) and new Toyota Corolla debuted on the 2014 Beijing Auto Show. The two vehicles look very similar and that is because they are essentially the same car, based on the 2013 Toyota Corolla E170. Obviously, there are a few differences in styling, but something else differs even more.

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Toyota Avalon will be launched on the China car market in 2015

February 10, 2014 by Tycho de Feijter

Toyota Avalon will be launched on the China car market in 2015

The Toyota Avalon sedan will be launched on the China car market in 2015. The Toyota Avalon will be manufactured in China by the Guangzhou-Toyota joint venture. Currently, the Avalon is build in the United States and only available in North America, the Middle East, and South Korea.

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Patent Applied: Toyota 4Runner to come to China

December 9, 2013 by W.E. Ning

Patent Applied: Toyota 4Runner to come to China

Toyota has applied for patent on the Toyota 4Runner for the Chinese market, indicating the huge SUV will be launched on the Chinese auto market in the near future. Who will make it is not sure yet.

The 4Runner is closely related to the Toyota Land Cruiser Prado which is made in China by the FAW-Toyota joint venture. That likely means, in Chinese joint-venture-logic, that the 4Runner will be made by the Guangzhou Toyota joint-venture.

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Toyota sales in China up 41% in November

December 4, 2013 by Tycho de Feijter

Toyota sales in China up 41% in November

Toyota China announced that November sales in China were up 40.7% to 89.800 cars compared with the same period last year. The number includes sales of imported cars and sales of Toyota’s two local joint ventures; FAW-Toyota and Guangzhou-Toyota. The rise in November marks the third month of consecutive sales growth for Toyota in China.

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Toyota Yaris L hits the China car market

November 21, 2013 by Tycho de Feijter

Toyota Yaris L hits the China car market

The new Toyota Yaris L has been launched on the China car market. Price starts at 69.800 yuan and ends at 108.800 yuan. The L is added to differentiate the new car from the outgoing Yaris hatchback. The Yaris L is a much larger vehicle than the Yaris, and Toyota hopes for larger sales as well. The outgoing Yaris never was a great success because Chinese car buyers considered it too small for the money.

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Patent Applied: 2014 Toyota Highlander will be made in China

November 8, 2013 by W.E. Ning

Patent Applied: 2014 Toyota Highlander will be made in China

Toyota has applied for patent for the China car market on the 2014 Toyota Highlander SUV. Production in China will start sometime late next year, with a debut scheduled for the 2014 Guangzhou Auto Show. The China-made variant of the 2014 Toyota Highlander will be powered by 2.7 and 3.6 liter petrol engines.

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Spy Shots: new Toyota Yaris is Naked in China

September 30, 2013 by W.E. Ning

Spy Shots: new Toyota Yaris is Naked in China

Spy shots showing the new Toyota Yaris all-naked in China. The new Toyota Yaris debuted in April on the Shanghai Auto Show, it will be launched on the China car market in late November. The new Yaris will be called ‘Yaris L’ in China, indicating that the current Yaris will continue as a budget model.

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