Matt Gasnier

Strategy: How the Chinese are setting themselves up for success (Part 3: Eastern Europe)

TagAz has been manufacturing the Chery Tiggo in Russia - rebranded Vortex Tingo. As illustrated in Africa and Latin America, Chinese manufacturers have been working extra-hard...

Strategy: How the Chinese are setting themselves up for success (Part 2: Latin America)

If Chinese carmakers have started exporting to Africa in the early 00′s, they set foot in Latin America even earlier, with JAC starting to...

Strategy: How the Chinese are setting themselves up for success

Like this fennec fox, Chinese carmakers have been walking against the wind in Africa. And it's worked. For the first time in the history of...