China turns to Domestic brands for Government Cars, Audi to loose

February 5, 2012 by Tycho de Feijter

Hongqi Red Flag China

China’s strong desire to use domestic brands as official vehicles may provide a golden opportunity to revive the country’s two most historic and famous cars, Hongqi (Red Flag) and Shanghai.

Moreover, the revival may have repercussions for Audi AG, which currently supplies the majority of the nation’s official vehicles, said analysts. China is the German luxury-car brand’s largest market.

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New Roewe 750 gets a ‘Shanghai’-brother

February 2, 2012 by Tycho de Feijter

New Roewe 750

Earlier this week we heard that SAIC will revive the good old ‘Shanghai’ brand. At the time however we didn’t know for which cars they wanted to use it. Now we do. The new Roewe 750 (pic) will also be sold under the Shanghai brand, likely as ‘Shanghai 750’.

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SAIC to resurrect ‘Shanghai’ brand-name

January 30, 2012 by Tycho de Feijter

SAIC will resurrect the good old Shanghai brand-name. SAIC stands for Shanghai Auto Industry Corporation, SIAC started life as ‘Shanghai Automobile’ building Shanghai-branded cars from 1958 until 1991. The cars were not very good and when the foreign brands started to arrive in the 1980’s nobody wanted a Shanghai anymore.

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