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Fiat Ottimo hits the China car market

Published on March 17, 2014 by Joey Wang

Fiat Ottimo hits the China car market

The new Fiat Ottimo has been launched on the China car market. Price starts at 108.800 yuan and ends at 158.800 yuan ($17.500 – 25.600). The Fiat Ottimo is a China-only hatchback based on the Fiat Viaggio sedan, it debuted in November last year on the Guangzhou Auto Show.

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Fiat is also working on a Ottimo Sport which will be launched late this year, likely on the 2014 edition of the Guangzhou Auto Show.

The Ottimo is powered by a 1.4 turbo T-Jet engine in two different tunes: 120hp or 150hp, both mated to a 5-speed manual or a DCT. The Ottimo will be marketed as a sporty thingy aimed at young first-car buyers in first and second tier cities. The Viaggio is aimed at more traditional buyers who believe a car ain’t no car if it ain’t no sedan.

The Viaggio sedan and Ottimo hatchback are made in China by the Guangzhou-Fiat joint venture. The Viaggio is basically the same car as the Italian-American Dodge Dart. Fiat is also working on a Viaggio cross-wagon which will debut late next year. The wagon will spawn a Dodge variant, the hatchback most probably not.

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